March into Margin Control | Save $1500 with $0 Setup | Book Demo
Operations

The Top 22 Reasons Why Restaurants Fail (And How You Can Fix It)

Longevity in the restaurant business is tough, but just getting a new restaurant off the ground can be even more challenging. In fact, 60% of all restaurant startups fail within the first year. What are the top reasons why most restaurants fail and how can the most common pitfalls be avoided from the get-go? Aspiring restaurateurs, take note and jot down these tips...

Contributions from:
No items found.
Published: 
October 22, 2025
5 minutes to read

The restaurant industry is a difficult one to succeed in. The statistics illustrate this sobering fact—sixty percent of restaurants don't survive their first year in business, and 80 percent close within five years. Additionally, an IBISWorld report found that 67 percent of a full-service restaurant's costs go directly to purchase expenses and wages. On top of that, the average profit margin for a restaurant is only 6.2 percent. With a profit margin this slim, it's no wonder why insolvency is often, unfortunately, right around the corner. There's good news, though—researchers at Cornell University discovered that the primary reasons for restaurant failure are widely preventable. With savvy business leadership, a delicious menu, experienced staff, a great location, and stellar vision, you might have what it takes to run a successful and financially sustainable establishment people will love. In this article, we'll explore the top reasons restaurants fail and how you can overcome the challenging hurdles that come with the industry.

The Ultimate Guide to Restaurant Success: Optimizing Operations, Maximizing Profits, and Building a Loyal Customer Base

🔓 Unlock the secrets to restaurant success with actionable strategies for optimizing operations, maximizing profits, and building a loyal customer base.

Download guide

Contributors

No items found.
Experience the Power of MarketMan

If you have any questions or need help, feel free to reach out

Request A Demo
Elevate your restaurant's success

Don't miss out on maximizing your restaurant's profits! Calculate your ROI with MarketMan

Calculate ROI

Join over 18,000 restaurants and get the hottest restaurant tips delivered to your inbox

LET’S START

Ready to get started?

Talk to a restaurant expert today and learn how MarketMan can help your business